If your prospects attend demos, engage in meetings, and nod along but still don’t sign, the problem isn’t your solution. The real issue is your logical sales pitch isn’t resonating with your buyer. Emotional triggers such as losing market share, being beat by a competitor and more drive buying action, not nice features or logic.
Unlock secrets to emotionally bias prospects to buy from you vs competitors
Read & respond to emotional cues and overcoming objections and fears that will jeopardize your deal
Learn to leverage AI as a differentiator. Selling Business Applications in an AI world requires a mindset shift from selling one off implementation projects to ongoing customer business process transformation
Your prospects are not simply comparing features, they want certainty that your solutions will help them adapt, grow and compete in an AI-driven economy.
They are looking for trust, relevance, and a clear path to transformation.
This is not a generic sales training program. It is a neuroscience-based, emotionally driven sales approach which has helped Microsoft partners and Microsoft’s own sellers around the world increase their sales Dynamics sales results.
Dan Mennie
Leading WW Sales Programs and Strategy for Microsoft Business Applications
“I was fortunate enough to attend the Neural Impact Sales Engagement Masterclass, and it was a game-changer. It’s rare to find a neuroscience-based training program built specifically for Microsoft partners. What stood out most for me were the practical tools and strategies to create urgency, gain executive commitment, and uncover hidden objections—along with the psychology behind buyer behavior. Understanding how risk and control influence decisions, and how to emotionally differentiate our offering, has already made a measurable impact. Highly recommend this to any partner looking to close more, bigger, faster.”
$1,800 US per individual
$5,500 US per company team (up to 5 participants)
Dates: October 22, 29, November 5, 12 & 19
Time: 8:00 to 9:15 am PT /
11:00 am to 12:15 pm ET
5 sessions, plus a personalized coaching call? Yes, it’s worth it!
Space is limited and available on a first come first served basis. Register now and we’ll contact to complete the payment and secure your spot.
Questions? Contact engage@neuralimpact.ca
Enzo DiMichele
Chief Sales Strategist
Enzo is focused on understanding our buyers and sellers, with more than 25 years global experience as a business and sales leader, in consulting and technology. He works with both individuals and organizations to better understand and address complex business challenges, and to develop sustainable sales strategies for near term and long-term results. His specialities include sales leadership sand talent development, assessing and developing sales leadership growth strategies, re-engineering sales processes to increase profit margins, and creating operational efficiencies that focus on customer insights. Enzo was Vice President of Sales at InSystems Technologies, Director North American Field Sales for Sage, and GM & Sales Director at Nextec, a national consultancy specializing in ERO, CRM and BI solutions for mid-size and enterprise businesses.
Joe DeHaai
Chief Impact Officer, Neural Impact
Joe has decades of experience in the Microsoft ecosystem in sales leadership and business transformation roles. Joe has ran sales teams at RSM and elsewhere and led services teams to drive revenue, upsell and cross sell. At Neural Joe has helped dozens of partners and Microsoft sellers around the world to accelerate sales cycles, lower costs of selling and increase win rates.
Questions? Contact engage@neuralimpact.ca