Get more leads and drive conversion with the Digital Emotional Engagement Marketing Workshop

Gain insights into how to get more leads and drive conversion using the latest techniques in neuromarketing. With real-time review, discussion, and recommendations for website messaging, content, and design strategies.

Are You Creating a Deep Level of Emotional Engagement With Your Online Audience?



Did you know that what might be causing your low traffic and conversion is your traditional tech marketing approach and your product-dominated messaging?

It is highly probable that your content is predominantly biased towards a technical buyer and speaks about products, features and functionality more than about your customer’s pains and challenges.

You may also have a mass market horizontal approach in your messaging with the goal of casting your net wide and appealing to as many potential buyers as possible, but what we know is this is ineffective as you end up not being relevant or engaging to any one buyer.

If your home page says you are a great company, have been in business a long time and you have amazing products and technical expertise, then you definitely are not emotionally engaging your prospects, and you are stuck in a traditional on-premise marketing approach.

Click Here to learn more!

Sharka explains how emotional engagement
affects your conversions:


If you are in the process of building a new website or investing in improving your existing one, or you know that your current website isn’t as good as it could be at generating more leads, this workshop is for you.

We have discovered that most of the technology companies we work with have, on average, a 63% or higher rate of lead generation. That means you may only be getting the attention of less than a third of the potential prospects out there.


About The Digital Marketing Workshop

Over the past 10 years, neuroscience has helped us discover that buyers do not make rational decisions when purchasing technology. Most technology purchases are driven by emotions – fear of falling behind competitors, inability to forecast accurately, fear of losing customers or of being hacked, etc. Buyers want to know that you understand their unique business needs; more and more, they are self-educating online and remaining anonymous, so traditional outbound product messaging is no longer effective in getting their attention.

We have designed the two-day workshop to help marketers increase engagement and gain a faster acquisition cycle. This course enables you to leverage your traditional marketing techniques and optimize them with proven digital media marketing strategies. Tech marketers who implement our best practices, which are all anchored in the teachings of neuromarketing, behavioral economics and more, can triple their monthly leads and increase the quality and conversion rates of the leads that they do get.

See What Others Have To Say!


Video Testimonial by Ben Bolte, Customer Sales Manager, Velosio


"We have worked with many companies, and I can say that Neural Impact was by far the most results driven and professional one. Neural Impact knows and masters the marketing challenges of our industry."

- Émilie Bourque, Marketing Director
The Asset Guardian (TAG)

"Neural impact really helped us to understand what was important and how to communicate it to the market."

- Michael Holst Andersen, General Manager
Travel Operations A/S

"The emotional marketing sessions that we participated in with Mark were truly game changing for our team at Zero2Ten. We always knew that we had a great message to share with the market, but struggled on how to articulate this message in a way, both verbally and visually, that would create action on the part of our prospects and customers. I would highly recommend that business leader, sales and marketing professionals take the journey. It will be well worth the time!"

- Paul Colella, General Manager


About The Workshop Facilitator


Sharka Chobot

Chief Transformation Officer

Sharka Chobot, the Chief Transformation Officer of Neural Impact, is the host of this sales training workshop. She is a university professor of marketing and behavioral science. Sharka also created the CRM product category and helps Microsoft partners across the globe optimize their customer acquisition strategies.

Gain actionable digital marketing best practices to increase emotional engagement. Learn how to attract more prospects, gain emotional bias towards your company, convert more leads, and increase win rates. Learn modern marketing strategies and tactics that will give you a substantial selling advantage over your competitors.

Learn the latest discoveries and most current research in the areas of cognitive science, psychology, behavioral economics, consumer behavior, anthropology, and more.

This workshop is $8,500 US per custom workshop tailored to your company, for groups of 3-30 participants + Travel & Expenses

Start converting more leads through neuroscience with this valuable workshop today.