Is your sales process too long? Expensive? Ineffective? Outdated?
How well are you creating a bias towards your company in the sales process? Have you adjusted your sales process to align with Buyer 2.0?
“Throughout the years, we have leveraged Mark’s vast knowledge of buyer behaviour, emotional/psychological selling and sales management often. While we have engaged with Mark in building out strategic programs that have had a significant impact on our business, I’ve often come away with long-lasting insight from the casual conversations I’ve had bouncing ideas off of over the years. Mark has had a profound impact on PowerObjects, both strategically and profitably.”
- Jim Sheehan
Microsoft Worldwide Partner of the Year
2014, 2015, 2016, 2017
Solutions Tailored to Your Prospect's Brain
Integrated Sales and Marketing Workshop
Stand out from your competitors and create an early emotional bias towards your product.
Customer Acquisition Acceleration Workshop
Is your win rate less than 20%? Give it a boost with one on one training.
Emotional Sales Skills Training
Objection Handling Workshop
Emotional Discovery Workshop
Are you scaring prospects away? Learn how to switch from asking logical questions to asking emotionally relevant questions.
Executive Engagement Workshop
Secure access to executives and deliver compelling engagements that lead to a fundamental change in the prospect.
Emotional Proposal Presentation Workshop
Work smarter, not harder on your proposals. Learn how to emotionally engage senior executives towards the end of the sales cycle.
Switch from traditional selling to cloud selling while increasing your win rate and decreasing your sales cost.
Increase your close ratios and decrease your sales costs. Let us help you transition from a solution selling approach to a prescriptive selling approach.
“Mark brought a level of energy and focus to our sales and marketing teams. He helped us gain an understanding of the impact of emotional behaviour and to incorporate it into our business cycle. His compelling stories are memorable and easy to relate to and as such are commonly referenced in our everyday lives today. Whilst still a very recent activity for us, I feel confident we will see tangible results soon.”
- Mary Hunter
Over the last 10 years, Columbus has received Microsoft’s “Global Partner Of The Year”, "Inner Circle", “Customer Excellence Award”, “Manufacturing Leadership Award”, “Development Partner of the Year”, “Global ISV of the Year”, “Retail Partner of the Year”, “Manufacturing Partner of the Year”, and "Distribution Partner of the Year”.